2011/02/02

Is Marketing Unethical?


Image : http://www.flickr.com


Thomas Jefferson use to condemn marketing or rather the advertising aspects of it, he said something like you cannot trust any advertising. Today, you can trust advertising due to the laws we have, but you are now concerned about the opposite; you cannot trust the stories that are in print! What do they say, you can only believe half of what you read? Well, unless it's advertising and then you can believe 90% of it now.

Of course, on the sales side Zig Ziglar did make a wise observation when he said "Nothing Happens Until Someone Sales Something!" In other words, it takes nails to build a fence and the contractor who builds the fence cannot do it without those nails. But it takes steel to make the nails and you cannot make steel until you dig the iron ore out of the ground and you need a tractor for that. But to make a tractor you need a motor and to make a motor you need machines and a machine shop. But first you have to design the machine shop and you need someone with drafting abilities, which must convince the entrepreneur that is building the machine shop that he knows what he is doing, he must sell his services.

So is that person evil for selling himself? Certainly not! Neither are all the people along the way who are needed so you can have a fence put up at your home, because you choose to do so. Without all these people your choices would be limited and limited choices is less freedom, not more. Perhaps you enjoy philosophy and can see the problem with those who proclaim Marketing as an unethical profession?


Marketing is not unethical, rather it is vital to the flows of our civilization, so if you choose a marketing career, I salute you!




"Lance Winslow" - Online Blog Content Service. If you have innovative thoughts and unique perspectives, come think with Lance; www.WorldThinkTank.net/. Lance Winslow's Bio

No comments: